Product Description

Do your clients have ideas worth protecting? Then you must be up to speed on copyrights and trademarks. This curated bundle of 3 hours of fast-paced webcast programming paired with 2 flagship e-publications gives you a solid foundation in copyright law protections, preventing and addressing counterfeits, handling technology copyright infringement claims, and registering and enforcing trademark rights. Clients expect all business lawyers to have core fluency in these areas. Set your own schedule, expand your skill set, and advance your practice. 

Webcast Briefings 

• Protecting Copyrights & Thwarting Counterfeits: Basics of copyrighting and piracy; Enforcement; Choosing the right forum and remedy; Steps in prosecuting a case 
• How to Handle a Technology Copyright Infringement Claim: Weighing enforcement cost against remedy value; Remedies and starting litigation; Experts, neutrals, and defenses; Fair use and open source; CASE Act (small claims) 
• How to Create, Register & Enforce Trademark Rights: Trademark selection for strong brand foundation; Proper trademark use internally and externally; Trademark registration: how, when, where, and why; New USPTO procedures and options for rights owners; Enforcement and defense strategies, including how to combat online infringement and counterfeiting 

Companion eBooks 

• Copyright Law Practice: Practical information regarding copyright law—beginning with an overview, the book then addresses what is copyrightable, as well as ownership considerations. It then provides insight into copyright transfer, protection, and enforcement. 
• Trademark Law Practice: Overview of the law of trademarks, including acquisition and enforcement of rights, as well as practical guidance on filing, prosecution, and maintenance of U.S. federal registrations. Additional topics addressed include special issues raised by technology and the Internet, including domain name issues, search engine optimization marketing, and 3-D printing. 

Unparalleled Expertise—Speakers & Authors 

• Top-notch Guidance—from the Best in the Practice 
• Practical Insight You Can Trust 

Agenda & Materials

• Program 1

  Protecting Copyrights & Thwarting Counterfeits

  Even worse than stealing the profits of others' creation and investment, counterfeit products and services threaten the good will of the creator-investor by eroding public trust through poor quality and absence of support. Pirated music, video, books and other content, as well as counterfeit products, flow not only from abroad and over e-commerce platforms, but are trafficked wherever prospective buyers congregate virtually or physically. Remedies are available, from stopping the marketing at the platforms to seizing counterfeit goods through a U.S. Marshall to obtaining a U.S. International Trade Commission order excluding importation. This webcast provides an introduction to common problems and appropriate solutions.

  Stephen Y. Chow, Esq., Stephen Y. Chow, PC , Boston
  Quincy L. Kayton, Esq., Day Pitney LLP , Boston
  
• Basics of Copyrighting and Piracy

  on demand video Add to Cart

  The Nature of "Piracy" or "Counterfeiting"; Basics of Copyrights, Trademarks and Design Patents; Investment and Dangers; Unauthorized Distribution of Authentic Goods

  Stephen Y. Chow, Esq., Stephen Y. Chow, PC , Boston
  
• Enforcement—Choosing the Right Forum & Remedy; Steps in Prosecuting a Case

  on demand video Add to Cart

  Choosing the Right Forum and Remedy; Preparing and Prosecuting the Case; Fair Use

  Quincy L. Kayton, Esq., Day Pitney LLP , Boston
  
• Further Conversation & Key Takeaways

  on demand video Add to Cart

  Stephen Y. Chow, Esq., Stephen Y. Chow, PC , Boston
  Quincy L. Kayton, Esq., Day Pitney LLP , Boston
  
• Program 2

  How to Handle a Technology Copyright Infringement Claim

  Time was when a software developer could recover payment owed simply upon an attorney's threat to seek an injunction in a copyright infringement suit. With the Supreme Court's elimination in 2006 of the presumption of an injunction, the evolution of the doctrines of first sale and fair use, and the "mash up" of technology content from multiple sources—sometimes "open"—the cost of enforcement may easily eclipse expected remedies. Awareness of the inflection points is crucial for efficient response to infringement or accusation.

  Stephen Y. Chow, Esq., Stephen Y. Chow, PC , Boston
  Quincy L. Kayton, Esq., Day Pitney LLP , Boston
  
• Welcome and Introduction

  on demand video Add to Cart

  Technology Protected by Copyrights (and Related Rights)

  Stephen Y. Chow, Esq., Stephen Y. Chow, PC , Boston
  
• Remedies and Starting Litigation

  on demand video Add to Cart

  Quantifying and Preventing Further Harm; The Right Parties—Owners, Employees and Infringers; Investigation and Discovery

  Quincy L. Kayton, Esq., Day Pitney LLP , Boston
  
• Experts, Neutrals, Defenses

  on demand video Add to Cart

  Stephen Y. Chow, Esq., Stephen Y. Chow, PC , Boston
  
• Fair Use

  on demand video Add to Cart

  Quincy L. Kayton, Esq., Day Pitney LLP , Boston
  
• Open Source

  on demand video Add to Cart

  Stephen Y. Chow, Esq., Stephen Y. Chow, PC , Boston
  
• Current Developments

  on demand video Add to Cart

  CASE Act (Small Claims)

  Quincy L. Kayton, Esq., Day Pitney LLP , Boston
  
• "Ask the Experts" Q&A Session and Key Takeaways

  on demand video Add to Cart

  Stephen Y. Chow, Esq., Stephen Y. Chow, PC , Boston
  Quincy L. Kayton, Esq., Day Pitney LLP , Boston
  
• Program 3

  How to Create, Register & Enforce Trademark Rights

  Strong trademarks are valuable assets to any organization—but obtaining and maintaining strong trademark rights is not as simple as picking a name that you like. This new webcast program explores ways to select, use, protect, and maintain your trademark rights. The faculty discuss registration as well as enforcement strategies, including how to combat on-line infringement and counterfeiting. Hear practical tips to create value in a brand that can stand the test of time.

  Michelle E. Brownlee, Esq., Franklin Sports, Inc. , Marlborough
  Nicole E. Gage, Esq., Beck Reed Riden LLP , Boston
  Carrie Webb Olson, Esq., Day Pitney LLP , Boston
  
• Trademark Selection for Strong Brand Foundation; Proper Trademark Use Internally and Externally to Your Organization

  on demand video Add to Cart

  Nicole E. Gage, Esq., Beck Reed Riden LLP , Boston
  
• Trademark Registration: How, When, Where, and Why; New USPTO Procedures and Options for Rights Owners

  on demand video Add to Cart

  Carrie Webb Olson, Esq., Day Pitney LLP , Boston
  
• Enforcement and Defense of Trademark Rights

  on demand video Add to Cart

  Michelle E. Brownlee, Esq., Franklin Sports, Inc. , Marlborough
  
• "Ask the Experts" Q&A Session and Key Takeaways

  on demand video Add to Cart

  Michelle E. Brownlee, Esq., Franklin Sports, Inc. , Marlborough
  Nicole E. Gage, Esq., Beck Reed Riden LLP , Boston
  Carrie Webb Olson, Esq., Day Pitney LLP , Boston
  

Faculty